What are Complementary Colors?

Complementary colors are pairs of colors that are directly opposite each other on the color wheel, such as red and green, blue and orange, or yellow and purple. When placed together, they create the highest contrast and make each other appear more vibrant.

When to use Complementary Colors?

Complementary colors are effective for creating strong visual impact, drawing attention, and establishing clear contrast. They work well for logos, call-to-action elements, and when you want to create dynamic, energetic designs.

When to avoid pure Complementary Colors?

Pure complementary colors can be too intense when used in large areas or for text/background combinations. They may cause visual vibration or be uncomfortable to look at for extended periods. Consider using tints or shades instead.

What is the importance of Complementary Colors in Color Theory?

Complementary colors create natural balance and harmony while providing maximum contrast. They're fundamental to understanding color relationships and are widely used in art, design, and branding to create memorable and impactful visual compositions.