In a world where bike-sharing programs are thriving, ensuring that bicycles are parked responsibly has become increasingly important. Enter the creative duo behind the catchy campaign, "Don't be a lemon with your Lime." This initiative tackles the issue of bad bike parking head-on, encouraging riders to be more considerate and responsible.

The campaign's title cleverly plays on the name of the popular bike-sharing service, Lime, while also using "lemon" to symbolize poor behavior. It's a light-hearted yet impactful approach that aims to educate riders about the importance of proper bike parking. By raising awareness, they hope to foster a community of cyclists who respect shared spaces and contribute to a more organized urban environment.

The design and messaging of this campaign are simple yet effective. By combining humor with a clear call to action, the duo makes it easy for cyclists to understand their role in maintaining a clean and safe city. Their approach not only highlights the problem but also engages the community in finding a solution.

In essence, "Don't be a lemon with your Lime" serves as a reminder that with shared resources comes shared responsibility. It's a fun campaign that resonates with cyclists and encourages them to think twice before leaving their bikes haphazardly parked. With initiatives like this, we can all contribute to a more bike-friendly future.